MOSCOW, RUSSIA 21th of May, 2007 - Hotel and Restaurant Systems (HRS), the market leader in information technology for the hospitality industry in
Russia, CIS and Baltic States today announced the successful installation of TRAKO club solution in the "Opera" hotel located in Kiev.

TRAKO club system was designed by HRS specialists in accordance with hospitality industry requirements. TRAKO is constantly updated and its functionality grows with market demands. TRAKO club system was installed in the "Opera" Hotel to assist with the management of their loyalty program "DP Club". 

The "Opera" hotel belongs to the same chain as "Donbass Palace" Hotel in Donetsk. 

Approximately one year ago the "DP Club" program was implemented in the "Donbass Palace" Hotel working from the very beginning successfully with TRAKO software. 

Now, after opening the "Opera" Hotel, DP Club has expanded into the loyalty system which combines two hotels. Every club member is now granted Reward Points equal to the equivalent US dollar amount spent in any of these two hotels.

All points can thereafter be exchanged for chosen valuable prizes. After having amassed 10.000 points members will automatically be upgraded to Platinum status. After reaching 55.000 Points members will be offered "Leaders Club Access" for a one-year period. Such members will be offered a number of benefits including very special rates and other exclusive conditions at all participating properties worldwide.

TRAKO club system connects all departments of these two hotels involved in the loyalty program i.e. room divisions, restaurants, fitness centers etc. TRAKO provides automatic account of spent amounts and granted bonuses. It can also inform the hotel management in advance when a cardholder reaches the next "premium level".

"Advisability and efficiency of this loyalty program financing is beyond any doubt today. TRAKO club system is a practical tool which can really assist hotels in organizing their effective bonus systems and significantly increase their income due to the encouragement of regular visitors. Furthermore, it will enable the hotel to evaluate the efficiency of their marketing programs. We are delighted to see the growing number of hotels which have chosen TRAKO club system." - said Sergey Gavrilyuk, Head of Loyalty Systems Department at HRS.

About “Opera” hotel

The five star hotel “Opera” – is a luxury building, which fascinates everyone with its charm and elegance. Located in the city centre, it is situated on the crossroads of business, cultural and historical parts of the city, not far from the famous Opera Theatre in Kiev.

The building of the hotel is an architectural monument. It was built in 1906.

It is the first boutique hotel in Kiev. It boasts 138 modern equipped rooms of different comfort level.

Splendid luxury suites were designed in the style of world-famous opera masterpieces: Japanese, Italian, Russian, Egyptian, French, American and Moroccan.
Guests can use services of the business floor.

All the guests may visit Bellini bar, which is located in the lobby of the hotel, where you can taste your favorite cocktail or meet your business colleagues in a comfortable surrounding.

The “La Skala” restaurant, situated in the hotel, offers it’s guests great variety of Italian, European and Ukrainian meals.

For business people, working during their stay, the business center of the hotel is opened daily. All the conferences and seminars are held in a huge conference-hall of the “Opera” hotel. 

Address:

Ukraine 01054 Kiev
B. Khmenitskogo Str. Bld. 53
The “Opera” hotel 
tel.: +38 (044) 581 70 70
fax: +38 (044) 537 73 73
www.opera-hotel.com.ua

About HRS

HRS provides property management and point of sale solutions under the brand name MICROS-Fidelio throughtout its territory. MICROS Systems, Inc. is the global leading provider of hotel information technology with installations in over 20,000 hotels worldwide and with over 200,000 MICROS systems in full and quick service restaurants, hotels, motels, casinos and leisure and entertainment operations in more than 147 countries.